Posts Tagged ‘John Reese’

Rick Butts Bitch Slaps Product Launch

Monday, July 14th, 2008

After waiting for 10 or 15,000 emails to arrive flogging Traffic Secrets 2.0,  Voice of Reason Rick Butts takes on the super-affiliate army pitching legend John Reese’s latest bag of tricks.

Rick seems to think that affiliates are just whores for promoting a product that returns them a commission … if they compromise their principles for personal gain.  Somehow he can tell who’s sincere and who’s not.

He admits that John Reese 1.0 had something good to offer in 2005.  “It was a seminal work of great value.”  Rick doesn’t seem to know or care about what’s in TS2.0.  He “simply cannot imagine a “course” being worth more than a couple hundred bucks”.

OK.  I get it … I guess.  It’s not ok to sell a load of crap - unless it’s only a couple of hundred bucks.

Does it make sense to pay for something that saves the business owner time and trouble enough to justify the $ outlay?  Or is the Free University of the Web with its massive time investment the only way to go?

In less enlightened business universes, one doesn’t expect to purchase a million dollar business for free or $47 or $4997.  But then I guess there aren’t as many magical beans available outside IM.